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Master in Business and Corporate Communication

Master in Business and Corporate Communication



Home / Master's and Postgraduate Programs / Master in Business and Corporate Communication




INTRODUCTION

Master of Business and Corporate Communication is intended for all professionals who want to develop their skills and knowledge related to the areas of Public Relations and Corporate Communication. 
 
The economic, social and business environment is constantly changing. The new digital communication platforms and globalization, among other trends, pose new challenges in the way organizations communicate with their stakeholders. 
 
Our students will get a better understanding of the fundamental concepts and main tools used in new digital platforms such as blogs, social networks, and micro blogging, to name a few. 
With all this, the student will be able to take on the role of Communications Manager to ensure a bidirectional and transparent flow of communication, strengthening the image, credibility and reputation of the company. 
 
Start your academic career with ENEB; one of the most important distance business schools of Europe that allows you to gain education at the highest level, from any place and with the daily support of all our teachers and tutors.

OBJECTIVES

This Master’s syllabus aims to provide students with the following knowledge and skills:

  • Understanding the new environment in which the Communication Strategy is developed. 
  • Supporting the objectives of Marketing; consolidating the position of products and brands. 
  • Building and managing an Image and Corporative Reputation in synergy with the overall objectives of an organization. 
  • Knowing the organizational models  and adapting proper communication techniques. 
  • Gaining the theoretical and practical knowledge of techniques and tools to manage communication with the wide and diverse range of stakeholders. 
  • Developing management skills and techniques to manage crisis situations through PR in order to increase credibility and build trust among external and internal public. 
  • Introducing participants to various aspects of the development and creation of Integrated Communication Plans. 
  • Training Public Relations Managers to generate new capabilities necessary to achieve business success through reactive and proactive campaigns, always with a solid foundation in understanding the internal analyses produced by the company.

PROFESSIONAL OUTINGS

Master of Business and Corporate Communication prepares the student to lead teams from the positions of Director of Communications for Large Enterprises and SMEs, as well as grow professionally as Communications Professionals in Advertising Agencies, Communication Consulting Firms, Communication Agencies and Marketing Departments or Public Relations Enterprises.

ADMISSION

To access any of our Master’s programs, applicants must meet the following requirements:

  • Students holding a degree certificate.
  • Students currently studying for a graduate degree or equivalent higher education tittle.
  • Foreign students having an equivalent degree documented.
  • Professionals that already have a recognized position in the field.
  • In the unlikely event that you do not meet any of the above requirements, please contact the school and the admissions department will assess your case individually.

TRIPLE CERTIFICATION

At the end of your studies, you will earn a triple degree issued by ENEB Business School and Universidad Isabel I:

- Master in Business and Corporate Communication

- Diploma in Expertise in Coaching and NLP

- Spanish for Business Program

All our training programs come with an optional Spanish for Business Program, which will allow our students to succeed in an international working environment. In case the student does not follow the program, they will earn a double degree.



Duration: 18 months
Language: English
Credits: 60 ECTS
Price: 7.200€
Start date: Chosen by the student
Price incluiding scholarship: 2.520€







- MBA - Master of Business Administration
- Master in Human Resources Management
- Master in Commerce Management and Marketing
- Master in Digital Marketing and eCommerce
- Master in Business and Corporate Communication
- Master in Hotel Management and Tourism
- Master in International Trade
- Master in Project Management
- Master in Supply Chain Management
- Master in Management and Team Management
- Master in Big Data and Business Intelligence
- MBA & Master in Human Resources Management
- MBA & Master in Commerce Management and Marketing
- MBA & Master in Digital Marketing and eCommerce
- MBA & Master in Business and Corporate Communication
- MBA & Master in Hotel Management and Tourism
- MBA & Master in International Trade
- MBA & Master in Project Management
- MBA & Master in Supply Chain Management
- MBA & Master in Management and Team Management
- MBA & Master in Big Data and Business Intelligence
- Postgraduate in Coaching, NLP and Team Leadership
- Postgraduate in Management, EI and Coaching
- Postgraduate in Advertising, Marketing and SM
- Postgraduate in Financial Management and Accounting
- Postgraduate in Advertising and Public Relations
- Postgraduate in Human Resources
- Postgraduate in Logistics and Supply Chain
- Postgraduate in Project Management
- Postgraduate in Personnel Selection, Training and POH
- Postgraduate in Corporate Social Responsibility
- Higher Education Course in Personnel Selection
- Higher Education Course in Occupational Risks
- Higher Education Course in Executive Coaching
- Higher Education Course in Marketing
- Higher Education Course in Advertising
- Higher Education Course in NLP
- Higher Education Course in Emotional Intelligence
- Higher Education Course in Negotiation Techniques
- Higher Education Course in e-Commerce
- Higher Education Course in Personnel Management
- Higher Education Course in Corporate Communication
- Higher Education Course in Public Relations
- Higher Education Course in Community Manager
- Higher Education Course in Web Positioning
- Higher Education Course in Human Resources
- Higher Education Course in Labour Relations
- Spanish for Business Program
Escuela de Negocios Europea de Barcelona S.L.
C/ Llull 321-329, 08019 Barcelona
Tel: +34 933 792 437 / academy@eneb.com
Phone from USA: +1 (929) 2421337
Member of:
CECAP
Cum Laude Award 2019:
Premio Cum Laude
Registered trademark of :
Ministerio de Industria, Energía y Turismo



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